SELECTION PROCESS

Applications for Affiliation come from the establishments themselves and are then assessed by our selection staff. If the establishment is located in a destination where there is an Affiliation programme in place, Nozio will assess the hotel using a complex selection algorithm, the results of which is a value known as a Nozio Rank™.

This is a synthetic index which measures how effective hotels are at using the Internet to build direct relationships with travellers. If the Nozio Rank™, is equal to or over 3, the establishment fulfils all the requirements for Affiliation and the Affiliation Contract can be signed.

The Nozio Rank™is a dynamic tool: once determined at the time of the initial application, the rank is automatically updated, thereby constantly monitoring the suitability of Affiliate establishments.
If an Affiliate establishment's Nozio Rank™ goes below the minimum threshold level (3), Nozio will alert the establishment and provide information on the steps that should be taken to restore its Nozio Rank™ to 3. Nozio reserves the right to temporarily suspend, or even withdraw Affiliation and the use of the brand logo from any establishment that does not promptly conform its services to the quality standards required by the market.

THE NOZIO RANK™

The Nozio Rank™ is calculated using an algorithm that produces a point score between 0 and 5.
Three aspects are evaluated, each of which is assessed in depth according to specific criteria:

• website (assessment of features such as: contents, graphics, user-friendliness, search engine visibility etc.);
• online reputation (assessment of reviews published on the main online review portals and analysis of official reviews on Nozio);
• rate parity (assessment of pricing policy applied: comparison between direct and intermediary prices)..

Each aspect, together with its related criteria, receives a final points score that is weighted according to the aspectis importance in the algorithm.

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